Omnipresence - A Meditation App

A meditation app designed for the future.

Hi everyone,

I recently completed an Adobe Illustrator course on Udemy, which I reviewed on this blog a while back. With this new knowledge, I have been feeling an urge to get creative and use my idea generator I discussed here. It generated a pretty interesting product concept - a "Futuristic Meditation App".

To make this idea more concrete, I used ChatGPT to create a full brand brief, including elements like brand overview, personality and audience.

Here’s a snippet from its output:

Brand Name: Omnipresence

Brand Overview:

Omnipresence is a meditation app aimed at creating a comprehensive, personalized, and immersive experience for people seeking mindfulness, relaxation, and mental wellness. Built on the philosophy of unity and omnipresent peace, Omnipresence uses state-of-the-art technology to provide users with custom-tailored meditation experiences that transcend traditional barriers.

Target Audience:

The primary target audience is adults between 18 and 50 years old, particularly those who lead high-stress lifestyles and are looking for effective ways to incorporate mindfulness and meditation into their daily routine. This can include professionals, entrepreneurs, students, and even parents. Secondary audience includes anyone who wants to experience an improved mental wellbeing.

Brand Promise:

Omnipresence promises an immersive, individualized journey towards peace and mindfulness. Users can expect to find a haven that caters to their unique needs and preferences, helping them unlock their inner calm and harmony.

So with that, I jumped into illustrator. Here’s the outcome - I’m pretty happy with it!